By Edward Gelb, ALM Aurora Legal Marketing/ Law Practice Advancement Center Most law firms don’t have a marketing problem. They have a systems problem. They spend money on ads, hire someone to run social media, maybe redesign their website and then wonder why the phone calls are inconsistent, the pipeline feels chaotic, and they can’t...Read More

I loved practicing law—until I didn’t. A few years into running my firm, I was nearing burnout. My team was unhappy. Cases kept piling up and deadlines felt unrelenting. I couldn’t imagine leaving my computer behind while taking a vacation. From the outside, my firm looked successful. Inside, it felt reactive, misaligned, and unsustainable. I considered walking away from...Read More