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High-Performing Leaders
By Edward Gelb, ALM Aurora Legal Marketing and Consulting Turning Lawyers into High-Performing Leaders: A Motivational Guide for Legal Professionals The legal profession is evolving rapidly. Success is no longer measured solely by the number of cases won or hours billed. Today’s most accomplished attorneys are not just skilled technicians; they are high-performing leaders who...
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Welcome to episode 273 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Tanner Jones, Vice President of Business Development at Consultweb and Matt Smyers, Senior Digital Advertising Advisor at Consultweb. Both Tanner and Matt are cohosts of the LAWsome Podcast. Tanner leads business development at...
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How Top Attorneys Win with Ethics and Strategy
By Edward Gelb, ALM Aurora Legal Marketing and Consulting To be a top attorney in a specific area of law is often compared to leading a campaign in war, but unlike warfare, the legal profession is bound by an unwavering commitment to ethics. While strategy, adaptability, and leadership are essential, the cornerstone of legal excellence...
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by Susan Gosselin, Senior Writer, Integris Looking to save money on IT support for your law firm? Taking your IT operations to a managed service provider (MSP) might be the quickest, most effective solution. According to a 2023 report by CompTIA, businesses that use IT MSPs report an average of 25-30% cost savings compared to...
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The Importance of Integrating Online and Traditional Marketing
By Edward Gelb, ALM Aurora Legal Marketing and Consulting In today’s competitive legal landscape, attorneys face the challenge of standing out in a crowded market while effectively reaching potential clients. A dual approach that integrates online marketing with traditional methods is essential for maximizing visibility and client acquisition. This blog explores why attorneys should embrace...
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CONTACT: Lauren E. Morse, Former Chair Third District Court of Appeal Judicial Nominating Commission LaurenM@miamidade.gov (305) 375-3661 MIAMI – The Third District Court of Appeal Judicial Nominating Commission will hold an organizational meeting for its annual meeting on April 7, 2025 at 6 PM. At such organizational meeting the Commission will select its new Chair...
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How Attorneys Can Become Master Presenters and Storytellers
By Edward Gelb, ALM Aurora Legal Marketing and Consulting Attorneys must excel at presenting ideas and facts to clients, associates, judges, and juries. Effective presentation skills and storytelling are essential for persuading audiences and building trust. Below, we explore strategies attorneys can use to become master presenters and compelling storytellers. Why Presentation Skills Matter in...
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Key Performance Indicators
By Edward Gelb, ALM Aurora Legal Marketing and Consulting Running a law firm requires more than just legal expertise; it demands a business mindset. Key Performance Indicators (KPIs) are crucial tools for attorneys seeking to optimize their practices, measure success, and ensure sustainable growth. By understanding and effectively applying KPIs, lawyers can transform their firms...
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Lawyers Choice Contact: Renee Krause 1 (720) 226-9435 rkrause@thelawyerschoice.com thelawyerschoice.com The legal industry, like many others, has seen a massive shift toward remote and hybrid work over the past few years. What was once a temporary adjustment during the COVID-19 pandemic has now become a long-term model for many law firms. While this shift offers...
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Scientific Branding
By Edward Gelb, ALM Aurora Legal Marketing and Consulting In today’s competitive legal landscape, attorneys need more than just expertise to stand out. Developing a strong professional identity is crucial for attracting clients, establishing credibility, and differentiating your practice. By leveraging scientific insights from consumer psychology, sociology, market research, behavioral data analysis, and neuroscience, attorneys...
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